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Data·2025

Candid on Snowflake

Nonprofit datasets on Snowflake Marketplace

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Candid's profile on Snowflake. "Candid gets you the information you need to do good. Candid is a nonprofit that provides the most comprehensive data and insights about the social sector. Every year, millions of nonprofits spend trillions of dollars around the world. We find out where that money comes from, where it goes, and why it matters. Through research, collaboration, and training, Candid connects people who want to change the world to the resources they need to do it."

What it is

Two nonprofit datasets on Snowflake Marketplace. One has detailed profiles on more than 5 million nonprofits (financials, missions, locations). The other has demographic data collected directly from organizations. Candid is basically Dun & Bradstreet for the philanthropic sector.

What I did

I led the product side. I scoped requirements, figured out which datasets to list first, worked with engineering on data packaging and refresh cadence, and coordinated with Snowflake on how to position the listings. I also worked through pricing and access controls, which behave differently on a marketplace than on our existing products.

How it works

Before this, getting Candid data meant custom integrations, bulk file transfers, or our APIs. Now a data team can pull it directly into their Snowflake environment without building a separate ingestion pipeline. They query it like any other table.

Why it matters

For-profit company data has been easy to get for years. Nonprofit data has not. If you are a researcher, a donation platform, or a charity rating site, getting clean, structured data on nonprofits used to take real work. This makes it a lot simpler.